The first time we do most things is usually the hardest. Once we get through one or two repetitions, most tasks get easier. About 400 podcast episodes in I’ve had a lot of failures that maybe just maybe anyone reading this article can avoid. So first, let’s look at why organizations make podcasts:
- A podcast can help humanize an organization. Despite our efforts to build solid cultures, our work to define our values, and the interpersonal relationships we form within an organization can’t scale with external perceptions as an organization grows. By putting humans from the organization in front of an audience, we are able to allow the audience to connect with those humans.
To read some more reasons and to get into the details on how, check out: https://www.bootstrappers.mn/post/starting-a-company-podcast