This time of the year I can often be found watching Sports Center late at night. I am a glutton for punishment… Listening to ESPN commentators saying that Matt Stafford will be leaving Georgia early and likely getting picked up as the #3 pick by the Kansas City Chiefs in the Draft. Hoping someone will finally get the Florida coach out of the SEC and into the NFL or anywhere other than the Georgia backyard. Watching highlights. It’s fun. Sometimes, it gets to be really late at night before I get a chance to watch a little Sports Center and chill out before bed. That’s when the GoDaddy.com commercials come into play: scantily clad women pimping domain names. Not sure which is more appealing to the techno-geek between the two, but I have a feeling those commercials, as awful as they are, are pretty successful. I can only imagine how many domains have been sold based on people wanting to put up fan sites for the campaign.
Let’s face it, most advertising is pretty much just rehashing ideas from the 50s. No offense to anyone in advertising, it’s usually pretty well done – and there are a lot of original ideas out there. But, there’s absolutely nothing new about using scantily clad women, or sex in general, to sell product. But, to sell product to computer geeks using national spots… Who’d a thunk…