I have a lot of conversations about how to price products in startups. It took a long time to realize that before any meaningful conversation about pricing can be had, we first need to understand currency.
Currency is a term generally used to describe a system of money for a given country. Companies, like governments, end up establishing a currency – usually based on the industry we are working in. The bottom line is revenue, but it’s easier to talk downstream about the units we bill in that aggregate into that revenue.
To read about the various types of currency, click here: https://www.bootstrappers.mn/post/what-s-your-currency