For a simple guide to getting your message in front of customers by offering the type of content they want to consume, check out my latest article on Inc.com at http://www.inc.com/charles-edge/5-video-strategies-that-can-grow-your-business-without-spending-a-mint.html
Wrote an article awhile back that got edited by and is now posted at http://www.smallbizdaily.com/hiring-the-best-it-support-for-your-smb-to-make-the-most-of-your-investment/. If it’s your kinda’ thing, hope you enjoy!
My first article on Entrepreneur is out! This is a piece on lessons about running a business that I learned from… Superheroes. So continuing the overarching theme of linking business, technology, and what we in those realms are actually interested in! These articles evolve once they go to the publisher, which is fun for me to watch as well. Anyway, I hope you enjoy. As usual, a sample, and a photo (many of these are for my own library, btw).
Click here to read about the lessons (and the powers/flaws of our favorite characters)! https://www.entrepreneur.com/slideshow/273638“Batman v Superman” set a record in late March for the biggest superhero movie international opening ever (negative reviews aside, as parodied in the “Sad Affleck” video that’s closing in on 20 million hits as of this writing). Superheroes are serious business, in more ways than you might think.Comics, movies and TV shows have taught me a bunch of lessons. For example, growing up without much diversity in my community, I learned about racism from reading the X-Men. But the most surprising lessons relate to the business world. A list of some lessons that can be taught by a dozen of our favorite superheroes:
I wrote an article for CBSPulse called “10 IT Resolutions To Consider For Your Small Business”:
Every company at some point needs to harness its technology. These days, a good Internet connection and some smart choices will have any company humming along with tools that help the business. But it’s also important to reevaluate your strategy from time to time to ensure that you are making the most from your processes and investments. As 2016 continues to speed along, now is great time to step back to identify what’s working and what can be done better. The following are ten resolutions for small businesses to consider as you look for new ways to improve upon, save money from, and benefit from your IT.Continue reading at http://cbspulse.com/2016/02/23/10-it-resolutions-consider-small-business/
The title of this one ended up a bit more FUDy than I’d prefer, but the content’s mostly what I provided.
With the rise of SMB-friendly backup solutions like CrashPlan, Carbonite, Mozy, and Backblaze, small businesses will choose to back up their systems with alternatives to expensive tape libraries, software to drive those libraries, and countless hours spent restoring files. As more cloud-based security attacks happen, businesses will realize that having a solid backup is one of the most important aspects to device security. Read more: http://www.virtual-strategy.com/2016/02/03/executive-viewpoint-2016-prediction-bushel-major-security-breaches-will-change-how-small-?page=0,1#ixzz3zGet80fKOh, and in case anyone (Mosen/Dials) is bothered by the fact that I’m reblogging articles I do above and beyond what I do on Krypted, it’s my way of keeping track of all my other writings. And no, while I do write for Huff Post now, I don’t smoke weed (like ever). But thanks for your perspectives, I’ll try and up my game since you feel my contributions to the community were not enough while I was writing three books on Mac management (two are now shipping, the third will be shortly)… 😉 Oh, and I was serious about doing a long-term podcast. Now that my after-hours schedule is freeing up, I’m game to get on that! <3
I had a prediction about Small Business technology and cloud services picked up by Business News Daily. See the full article here: http://www.businessnewsdaily.com/8637-50-small-business-trends-and-predictions-for-2016.html
Posted an article on the As through Zs on managing IT in the small business at CBS Pulse at http://cbspulse.com/2015/10/09/a-through-z-managing-smb-it/. This is another of the small business articles I’ve been working on for Bushel. Expect more! And if you’re into this kind of thing specifically, let me know if there are any cool topics you’d like me to cover!
Smallbizdaily posted an article I did for Bushel about the top 8 new features in iOS 9 that help small businesses. Find it here, if you so choose: http://www.smallbizdaily.com/22820/top-8-new-features-ios-9-help-small-business/
I had an article in Small Biz Daily on managing Apple devices in Small Businesses. Check it out if that’s your kind of thing, at http://www.smallbizdaily.com/22366/smbs-can-easily-economically-manage-apple-devices/.
Little article I/Bushel contributed to from Tech Republic covering considerations for small businesses looking to move to the Apple platform. It’s available at http://www.techrepublic.com/article/5-considerations-for-smbs-that-want-to-move-to-apple/#ftag=RSS56d97e7.