Articles and Books

What's a Podcast?

I originally posted this at http://www.318.com/TechJournal

iTunes Latest Buzz Tops One Million Downloads In First Two Days.

Podcasting is the latest evolutionary branch of the iPod. With Podcasting, anyone with an iPod can download and listen to books, editorials, unofficial museum walkthroughs, and a variety of other audio commentaries.

In it’s simplest from, Podcasting is simply an audio download from a website. Utilizing a few new web technologies, iTunes now can check the site for new content, and automatically download it into your iPod. Many industries have taken advantage of this technology to provide news services to their clients. For example, several software companies publish Podcasts informing clients of upcoming products, or company events. Many companies and people are creating unofficial talk radio stations, with topics ranging from tutorials and techniques to simple editorials voicing their opinions.

Three18 is well versed in Podcasting, and the underlying technologies. If you feel that your company could benefit from Podcasting, or you would like more information, feel free to contact any staff member.